The Finger. That’s right. You know what I mean. And so does everyone else. That’s because it’s an “emblem.” What’s an emblem, you ask? We’ll that’s the point.
Blog
The Body Language of Hands: Watching Them Talk Can Come in Handy
Hands get a bad rap. How, you ask? Well, fill in the blanks. “Don’t bite the (____) that feeds you.” “Blood on your (____).” “Bound (____) and foot.” And, lest we forget, “(____) caught in the cookie jar.” The hands always seem to be mired in deep…
A Call to Arms. Deciphering the Language of Limbs
Despite being our external defenders, arms can carry on quite a conversation too. Here are 10 ways you can decipher the body language of arms.
Talking Torsos and Other Noisy Body Parts: Deciphering Body Language Below the Face
Often neglected in the study of nonverbal intelligence, the Torso is our “body’s billboard,” claims former FBI Agent and Profiler, Joe Navarro.
Burning Down the House (in a Quarantine): Deciphering the Body Language of Talking Heads
So, what can you learn from a bunch of talking heads (and shoulders) anyway? Quite a bit, actually. If your bandwidth is strong and you have a decent monitor, there is a very good chance that you’ll be able to see most, if not all, of the seven universal facial micro expressions: happiness, fear, anger, surprise, contempt, disgust, and sadness.
Even During a Pandemic, No Man is an Island: How Remote Interviewing is Helping Clients (and Saving Market Research)
So, your exploratory focus group study that was planned for May just got canceled. Your ad agency just finished the campaign executions that you were going to test via one-on-one in-person, in-depth interviews, but now all of the focus group venues you planned to visit are closed.
Now is NOT the Time for Radio Silence with your Customers
As companies continue to grapple with Covid-19, the market research industry has hit a brick wall. Like a beachball at a rock concert, the fundamental question now being bandied about in global market research departments is “should we be conducting research during a pandemic?”
Where Great Research Goes to Die
I love what I do for a living. I mean I really love it, freakishly so. I take great pride in providing clients with as much value as possible from research engagements. I am always looking for new, impactful, and insightful ways to present findings for maximum clarity, engagement, and traction. My number one priority […]